Privacy Policy

Effective Date: [04/23/2025]
Last Updated: [04/23/2025]

YOHOLIFE LTD ("we", "us", "our") is committed to protecting your personal data and respecting your privacy. This Privacy Policy describes how your personal information is collected, used, and shared when you visit or make a purchase from www.yoholife.co (the “Site”).

This Privacy Policy complies with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and other applicable data privacy laws.

1. Who We Are

YOHOLIFE LTD
Company Number: 14805579
Registered Office: 222 Regent Street, London, W1B 5TR, United Kingdom
Email: contact@yoholife.co
Website: https://www.yoholife.co

We are the data controller responsible for your personal data collected via our website, social media, or customer services.

2. What Personal Data We Collect

We may collect and process the following personal data:

a. Personal Identification Information

Name
Email address
Billing and shipping address
Phone number

b. Transactional Data

Purchase details
Order history
Payment method (processed via secure third-party gateways; we do not store card details)

c. Technical Data

IP address
Browser type and version
Time zone and location
Device type and operating system
Site usage (pages visited, time on site, etc.)

d. Marketing Preferences

Email opt-in status
Survey or promotional campaign participation

e. Cookies and Analytics

Cookies used for session tracking, site functionality, preferences, and analytics (see Cookie Policy)

3. How We Use Your Personal Data

We use your data for the following purposes:

To process and fulfil your orders
To deliver products and manage returns or refunds
To respond to inquiries and provide customer support
To send transactional emails (e.g., order confirmation, shipping updates)
To send marketing communications (with your consent)
To improve our website, user experience, and product offerings
To comply with legal obligations

4. Legal Basis for Processing

We collect and process your data on the following legal bases:

Contractual necessity – to fulfil our obligations when you place an order
Legitimate interests – to improve our products and services, and manage our business effectively
Consent – for sending promotional emails or collecting analytics where required
Legal obligation – to comply with applicable laws and regulations

5. How We Share Your Data

We do not sell your personal data. However, we may share data with trusted third parties:

Payment processors (e.g., Stripe, PayPal)
Shipping and logistics providers
Email service providers (e.g., Klaviyo, Mailchimp)
Website analytics tools (e.g., Google Analytics)
Professional advisors (legal, tax, accounting)
Regulatory authorities, when required by law

All partners are required to respect your privacy and protect your data.

6. Data Retention

We retain your data only for as long as necessary to fulfill the purposes for which it was collected, including:

Order data: 6 years (for accounting and tax purposes)
Email marketing: until you unsubscribe
Analytics data: typically anonymized after 26 months

You may request deletion of your data (see Section 9).

7. International Transfers

Some third-party services we use may transfer your data outside the UK. Where this occurs, we ensure appropriate safeguards are in place (e.g., UK-approved Standard Contractual Clauses).

8. Data Security

We have implemented physical, electronic, and managerial procedures to safeguard your data, including:

Secure socket layer (SSL) encryption
Access controls and limited user privileges
Regular software updates and vulnerability scans

However, no online transmission is 100% secure. Please use caution when sharing personal information online.

9. Your Rights

You have the right to:

Access the personal data we hold about you
Request correction of inaccurate data
Request deletion ("right to be forgotten")
Object to or restrict certain types of processing
Withdraw consent (where applicable)
Lodge a complaint with the UK Information Commissioner’s Office (ICO)

To exercise your rights, please email us at [Insert email].

10. Children’s Privacy

Our website and products are not intended for children under 16 years old. We do not knowingly collect data from minors. If you believe a child has provided us with personal data, please contact us to have it removed.

11. Third-Party Links

Our website may contain links to external sites. We are not responsible for the privacy practices of other websites and encourage you to review their privacy policies.

12. Changes to This Policy

We may update this Privacy Policy from time to time. All updates will be posted on this page with a revised "Effective Date." Please check back periodically to stay informed.